Glossary · term
GEO / AEO
Generative Engine Optimization / Answer Engine Optimization — successors to SEO adapted to AI Overviews and ChatGPT. The goal: to appear as a cited source in AI answers, not just in Google results. It requires a different content structure (citable facts, FAQs, schema markup). The SEO industry is reorienting toward this format in 2024–25.
Culture2024Wave 1 · 2023Maturity: 2/5
Maturity rationale
GEO / AEO — marketing buzzword
References
Author: Społeczność / Anonimowi
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